Creating excitement around Netflix’s Non-English content.
Brief - Use Netflix’s Non-English content to drive conversation amongst 18-34 entertainment lovers in the UK about how great stories are universal.
Insight - If we reflect on what we have in common, we can start to appreciate the value of our differences.
Creative Proposition - Subtitled mirrors that compare stories of Non-English characters to their respective communities in the UK.
Insight - If we reflect on what we have in common, we can start to appreciate the value of our differences.
Creative Proposition - Subtitled mirrors that compare stories of Non-English characters to their respective communities in the UK.
</Credits>:
Videographer & Photographer
Ivan Donadio